Social Media Specialist

Job Summary

We are seeking a talented and innovative Social Media Specialist to join our Communications Department at Istituto Marangoni Dubai. The successful candidate will manage our digital presence, aiming to enhance brand identity, increase visibility, and engage with our community effectively.

Key Responsibilities

Social Media Management

• Plan, create, and publish engaging social media content across platforms including Instagram, TikTok, Snapchat, and YouTube.
• Manage editorial calendars to ensure consistency in tone and deliver high-quality captions and stories.
• Produce visually compelling content that reflects the essence of Istituto Marangoni, capturing student life, events, and projects.
• Collaborate with internal teams and students to gather and develop content that showcases school life and key initiatives.
• Develop and implement a comprehensive social media strategy (both organic and paid) aligned with our brand identity and objectives.
• Monitor daily social media activity and interactions to ensure timely community engagement.
• Stay informed on trends in social media, fashion, design, beauty, and education to inspire creative content ideas.
• Analyze performance metrics, produce reports, and identify trends to optimize social media activities.
• Support monthly performance reporting with insights and recommendations based on data analysis.

Event Coordination

• Assist in coordinating school events, talks, and student showcases.
• Manage event logistics, including guest lists and on-site coordination.
• Capture visual content and stories during events for real-time social media coverage.
• Support post-event reporting and content follow-up.

Website Management

• Assist in updating banners, web pages, and relevant content on the Istituto Marangoni website.

Requirements

• Proven experience in social media management, preferably in the education or creative sectors.
• Strong content creation skills with an eye for detail and aesthetics.
• Excellent communication skills in English; proficiency in Arabic is a plus.
• Ability to work collaboratively in a fast-paced environment.
• Data-driven mindset with experience in analyzing social media metrics.

Benefits

• Competitive salary and benefits package.
• Opportunity to work in a dynamic and creative environment.
• Visa Provided.
• Professional development opportunities.

• Degree in Marketing / Communication and qualification in social media management
• English proficiency (spoken and written)
• Office Suite proficiency; Intermediate knowledge of photo/video editing tools
• Interest for fashion, beauty & design area
• Passionate about social media, storytelling, and content marketing
• Well-organized, proactive, detail-oriented, and able to manage multiple tasks efficiently