About the role

Full description from the employer source. Apply via the official link when ready.

BIC® products are known and appreciated all over the world for their quality, their affordability and ease of use. The ballpoint pen, the pocket lighter, the one-piece shaver are all part of the daily lives of millions of consumers. These products make BIC® one of the best known international brands, present in 3.2 million retail outlets, in more than 160 countries. As we explore the tremendous opportunities ahead, we have a need for dedicated and dynamic employees to help build our team.

We are recruiting to fill the position below:

Job Title: Area Sales Supervisor

Location: Kano
Employment Type: Full-Time

The Role

Responsible for the management of the Sales Representatives in the assigned territories to achieve overall sales objectives as well as numeric and weighted distribution of BIC products in the sales universe.

Main Responsibilities/Tasks

Deliver sales and GP targets for the assigned territory and categories.
Manage, coach and monitor Sales Representatives performance through regular field accompaniment and performance reviews.
Develop and optimise route/journey plans to maximise territory and outlet coverage.
Drive numeric and weighted distribution and identify new sales opportunities.
Build and maintain strong relationships with internal and external customers
Monitor execution of promotions, merchandising, visibility and new product launches.
Ensure effective stock availability, order generation, delivery follow-up and cash collection.
Monitor competitor pricing and market activities and provide relevant insights to the Regional Sales Manager.
Conduct regular reviews of territory performance and implement corrective actions where required.

Key Performance Indicators

Sales and GP achievement by category/product
Numeric and weighted distribution
Territory and outlet coverage
SR productivity and route-plan compliance
New outlet acquisition
Promotion and in-market execution
Wholesaler/distributor performance.

Requirements

Previous experience in FMCG Sales/Business Development
Prior experience leading a team of Sales reps
Proven track record of delivering sales, distribution and coverage targets.
Strong understanding of territory management, route planning and distributor/wholesaler management.
Good commercial and negotiation skills, with the ability to identify new sales opportunities.
Strong analytical and problem-solving skills, with the ability to interpret sales and market data.
Good communication and relationship-building skills with both internal and external stakeholders.
Self-driven, organised and comfortable working independently in a field-based environment.
Willingness to travel within the assigned territory.

Application Closing Date
Not Specified.

Interested and qualified candidates should:
Click here to apply online

About BIC Nigeria

About the Company

BIC Nigeria

BIC Nigeria is a leading agribusiness firm in Africa focused on enhancing food availability through innovative agricultural practices and efficient food production models.

Agribusiness

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Area Sales Supervisor

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