Remote Mid-Level Content & SEO Specialist

About the Role

Join WATI as a Remote Mid-Level Content & SEO Specialist. This role offers the flexibility of working from home while contributing to our B2B SaaS initiatives. You will play a crucial part in shaping our content strategy, enhancing our online presence, and driving engagement across various platforms. If you are a fluent English speaker with a knack for content creation and SEO, we invite you to apply.

Responsibilities

• Plan, write, and edit blog content aligned with our SEO strategy to improve search rankings.
• Conduct keyword research and implement on-page SEO optimization to enhance visibility.
• Create and manage email marketing flows that effectively engage our audience.
• Develop educational content tailored to market needs, fostering customer understanding.
• Create and optimize landing pages focused on conversion to boost lead generation.
• Monitor content performance and adjust strategies based on analytics to maximize impact.
• Collaborate with Performance Marketing, Design, and Product teams to ensure cohesive messaging.

Requirements

• Experience in B2B SaaS content creation.
• Fluency in English; Spanish and/or Portuguese preferred.
• Strong understanding of on-page SEO and familiarity with SEO tools.
• Experience in email marketing and automation platforms.
• Ability to build landing pages that drive conversions.
• Analytical mindset to track and improve content performance.
• Knowledge of WhatsApp automation is a plus.

Benefits

At WATI, we prioritize work-life balance and offer a flexible work-from-home arrangement. Enjoy weekends off and a supportive environment that fosters professional growth. We provide health maintenance organization (HMO) benefits to ensure your well-being. Join us to be part of a dynamic team that values your contributions and helps you advance your career.