Brand / Social Media Specialist - 3 Openings in Travel & Tourism Company

Overview

Responsibilities

• Strategy Development: Craft comprehensive social media strategies to boost brand visibility and achieve marketing objectives in the job board and study abroad sector.
• Content & Campaign Management: Develop, plan, and execute engaging content calendars and marketing campaigns across platforms such as LinkedIn, Instagram, and Facebook to drive user engagement and interaction.
• Conduct market research, competitor analysis (SWOT analysis), and analyze user behavior to uncover growth opportunities for the platform.
• Manage relationships with external clients and partnership opportunities to enhance collaboration and outreach.
• Stay informed about digital marketing trends, best practices, and innovations to ensure effective strategy implementation.

Requirements

• B.Sc in Marketing, Communications, or a related field
• 2 - 3 years of experience as a Digital Marketing Specialist or Social Media Manager
• Strong understanding of social media trends and Client Relationship Management strategies
• Ability to create captivating and innovative content that drives business objectives consistently, alongside excellent creative thinking and problem-solving skills
• Self-motivated with a deep passion for professional growth and development