Location: Apapa, Lagos
Employment Type: Full-time
Job Summary
- We are seeking an experienced, strategic, and results-driven Marketing Manager to lead the marketing activities of our client, a financial institution offering loan services and investment products.
- The successful candidate will be responsible for developing and implementing marketing strategies that increase brand awareness, customer acquisition, product uptake, and revenue.
- The desired candidate must have proven experience in marketing management, preferably within the financial services, banking, fintech, or investment sector.
Key Responsibilities
- Develop and implement effective marketing strategies for the company’s loan and investment products.
- Lead marketing campaigns across digital, social media, field marketing, partnerships, and other relevant channels.
- Develop strategies to attract new customers and increase customer retention.
- Identify market opportunities, customer needs, and emerging industry trends.
- Oversee lead generation and customer acquisition activities.
- Monitor and evaluate marketing campaigns and provide regular performance reports.
- Work closely with the sales team to develop strategies for achieving revenue and customer acquisition targets.
- Develop marketing materials, promotional content, and product communication.
- Manage the company’s brand image and ensure consistent communication across marketing channels.
- Build strategic partnerships and explore new business development opportunities.
- Monitor competitors and recommend strategies to maintain a competitive position.
- Manage marketing budgets and ensure effective use of marketing resources.
- Set marketing targets and monitor team performance.
Requirements
- Bachelor’s Degree/HND in Marketing, Business Administration, Communications, or a related field.
- 3–5 years of experience in marketing, preferably in financial services, banking, fintech, lending, or investment.
- Proven experience developing and executing successful marketing strategies.
- Strong knowledge of digital marketing, social media, and lead generation.
- Excellent leadership, communication, negotiation, and analytical skills.
- Strong understanding of customer acquisition and retention strategies.
- Ability to analyze market trends and marketing performance data.
- Proficiency in Microsoft Office and relevant digital marketing tools.
- Must be strategic, creative, proactive, and results-oriented.
Salary
N180,000 / month.
Application Closing Date
28th Seoptemebr, 2026.
Interested & qualified candidates should send their CV to hireme@swiftconsulting.com.ng using "Marketing Manager" as the subject of the email.
