Field Sales Agent at Abelinis Limited (2 Openings)

Job Title: Field Sales Agent

Locations: Enugu and Rivers
Employment Type: Full-time

Description

• We are a seeking high performing and disciplined Sales Representatives to drive Lafarge retail sales execution and expand market coverage in Enugu or Rivers (Eleme).
• This role is critical to delivering strong in market performance by ensuring product availability, converting competitive outlets, and maintaining excellent retail relationships.
• Successful candidates will serve as brand ambassadors, executing sales strategies that strengthen Lafarge’s presence across key markets.

Key Responsibilities
Sales & Market Expansion:

• Drive retail sales by generating and fulfilling orders across assigned territories.
• Identify, recruit, and onboard new retail outlets to expand Lafarge’s market footprint.
• Convert retailers from competing brands to increase market share.

Territory Coverage & Execution:

• Ensure 100% coverage of all assigned retail outlets through consistent and structured route planning.
• Follow up and close leads from field teams (TAEs), prioritizing proximity and conversion efficiency.

Market Execution Excellence:

• Ensure continuous availability of Lafarge products across all retail outlets.
• Execute best-in-class merchandising standards, ensuring optimal product visibility, display, and positioning.

Operational Effectiveness:

• Support field operations and deliver on assigned tasks in line with business objectives and performance standards.

Key Performance Indicators (KPIs)

• Sales Target Achievement
• Retail Coverage (100% outlet visitation)
• New Outlet Acquisition & Competitive Conversions
• Product Availability & Visibility Compliance
• Lead Conversion Efficiency

Requirements

• OND / HND / BSc in any discipline (FMCG or building materials experience is an advantage).
• 1–3 years experience in sales, retail execution, or field operations.
• Strong understanding of local market terrain within assigned locations.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to work in a target-driven, fast-paced environment.
• High level of discipline, accountability, and professionalism.

Why Join Us?

• You will be part of a globally recognized brand committed to innovation, sustainability, and excellence in building solutions.
• This role offers hands-on market experience, structured career growth, and the opportunity to contribute to impactful infrastructure development across Nigeria.

Application Closing Date
Not Specified.

Interested and qualified candidates should send their CV to: recruitment@abelinisng.com using the job title as the subject of the email.