Job Title: Field Sales Agent
Locations: Enugu and Rivers
Employment Type: Full-time
Description
- We are a seeking high performing and disciplined Sales Representatives to drive Lafarge retail sales execution and expand market coverage in Enugu or Rivers (Eleme).
- This role is critical to delivering strong in market performance by ensuring product availability, converting competitive outlets, and maintaining excellent retail relationships.
- Successful candidates will serve as brand ambassadors, executing sales strategies that strengthen Lafarge’s presence across key markets.
Key Responsibilities
Sales & Market Expansion:
- Drive retail sales by generating and fulfilling orders across assigned territories.
- Identify, recruit, and onboard new retail outlets to expand Lafarge’s market footprint.
- Convert retailers from competing brands to increase market share.
Territory Coverage & Execution:
- Ensure 100% coverage of all assigned retail outlets through consistent and structured route planning.
- Follow up and close leads from field teams (TAEs), prioritizing proximity and conversion efficiency.
Market Execution Excellence:
- Ensure continuous availability of Lafarge products across all retail outlets.
- Execute best-in-class merchandising standards, ensuring optimal product visibility, display, and positioning.
Operational Effectiveness:
- Support field operations and deliver on assigned tasks in line with business objectives and performance standards.
Key Performance Indicators (KPIs)
- Sales Target Achievement
- Retail Coverage (100% outlet visitation)
- New Outlet Acquisition & Competitive Conversions
- Product Availability & Visibility Compliance
- Lead Conversion Efficiency
Requirements
- OND / HND / BSc in any discipline (FMCG or building materials experience is an advantage).
- 1–3 years experience in sales, retail execution, or field operations.
- Strong understanding of local market terrain within assigned locations.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to work in a target-driven, fast-paced environment.
- High level of discipline, accountability, and professionalism.
Why Join Us?
- You will be part of a globally recognized brand committed to innovation, sustainability, and excellence in building solutions.
- This role offers hands-on market experience, structured career growth, and the opportunity to contribute to impactful infrastructure development across Nigeria.
Application Closing Date
Not Specified.
Interested and qualified candidates should send their CV to: recruitment@abelinisng.com using the job title as the subject of the email.
